February is Museum Month

Screenshot from Visit Seattle’s Museum Month website.

February is Museum Month in Seattle, a new and exciting cultural tourism initiative being launched for the first time by Visit Seattle. How it works – visitors staying at any of 54 participating hotels will receive a 50% ticket discount on admission to 42 area museums. A pocket passport provides the visitor with all the info they need to have a great visit – museum events info, directions and logistics. Visit Seattle has cast a wide net in selecting museums, including the Northwest Railway Museum in Snoqualmie and the Kids Discovery Museum on Bainbridge Island.

Live here and feeling left out? There’s a program for locals, too. STQRY, a free mobile phone app is the official guide to Museum Month. It will help you learn about museum collections and activities, and plot your adventures.

The marketing campaign is eye catching, embracing Seattle’s moody winter sky with the tagline “GRAY is just our BACKDROP.” The campaign is national with a focus on Vancouver BC, Portland, San Francisco, Los Angeles, Denver, Chicago and the rest of Washington state. In February, when you are strolling through your favorite museum – make sure to say hi to all our new visitors taking in Museum Month in Seattle.

More info on the Museum Month website and Tracey Wickersham’s blog post.